SEO or search engine optimization is all about keyword research and finding the optimal keywords for search engines to place your web pages in front of your potential customers. Assuming you have a quality product and are offering quality content to those who then visit your site, by following this quick guide you should be able to start figuring out the best ways to find the essential keywords for succeed with your website.
There are two main types of keyword research tools that can help you with your overall web strategy which uses seed keywords to find profitable keywords and competitor based keyword research which finds proven on other similar sites to generate your traffic.
The top five tools for SEO are below:
The Google Keyword Planner tool is first on the list because it is one of the best and most commonly used keyword research tools. One of the main reasons it’s so popular is that it’s free and has direct integration with Google AdWords.
You can create your AdWords account for free and then start using this Google Keyword Planner research tool which contains all the information about Google, the biggest search engine.
This is best for people who are just starting out and the first steps of your SEO on your website.
Semrush is the number 2 choice because it is the easiest keyword search engine for bloggers. You place your or your competitor’s URL and it will give you all the ranking keywords for that site.
It will give details about traffic statistics, search engine reports, AdSense CPC and many other details to help you manage your SEO campaign. Semrush offers a completely free 14-day trial.
Ahrefs Keyword Explorer tool is number 3, it is one of the most popular keyword tools and uses clickstream data to show how many clicks you can get from a given keyword on the search engine. Many keywords generate high traffic but few clicks. It’s possible to create a keyword list directly from the Ahrefs dashboard with a 7-day trial for $7, which is great value for money.
Long TailPro is at number four, being another very popular keyword tool. This paid tool is ideal for niche sites and offers an amazing and very detailed keyword analysis function as well as a competition checker that will help you choose the right keywords to drive high quality traffic to your page. website. They also offer a $30 discount.
KW finder is number 5. This tool is totally dedicated to keyword research. Although very new, they are one of the fastest growing SEO tool companies mainly because they help you find the right keywords that will drive highly targeted traffic to your site. It uses a question-based keyword research option to help you quickly find long-tail keywords related to problem solving. This type of problem-solving content can bring targeted, quality traffic to your site and increase click-through rates and conversions.
KW Finder offers both free plans and basic paid plans, so they are worth trying.
Whichever tool you choose, it’s best to spend the time doing your research first and if you’re unable to do so, a small investment with an SEO company is a must so that your website to succeed.