How to Calculate ROAS Return On Ad Spend : ROAS is a metric that measures the effectiveness of a campaign in digital marketing. By calculating ROAS you can evaluate whether the campaign you have run is profitable or not. ROAS formula = (Revenue / Ad Spend) For example, you spend as much as $3 million … Read more
How to Use Google Tag Manager: Google Tag Manager is a tool owned by Google that serves to make it easier for you to manage tags (code / script). You need to use Google Tag Manager if: You want to install Google Ads conversion tracking, remarketing, Google Analytics, or Facebook pixel on your website. You … Read more
Hello, Bens People! In this article, I will explain about 4 step How to Research Keyword with Google Keyword Planner. Keyword research is one of the important things that must be done in the SEO optimization process. Well, in this article, I will explain about how to research keywords using Google Keyword Planner. After this … Read more
“Learning Google Analytics Tutorial for Beginners 2022” To install google analytics google analytics is an essential tool for anyone looking to measure website traffic performance and visitor behavior now recently google announced google analytics 4 which has deeper integrations analytics cross-device analytics and more to help you get a better understanding of your online performance … Read more
How to Scroll Tracking with Google Tag Manager and Google Analytics 4 google analytics 4 offers automatic event tracking capabilities for things like file downloads outbound clicks or scroll tracking but did you know that the automatic Scroll Tracking with Google Tag Manager and Google Analytics 4 tracks only when a visitor scrolls down below … Read more
Would you like to make your Google ads look a lot biggest, get more clicks and take up more CTR on the Google homepage? I will show you this in this article In this Google Ads tutorial, we’ll show you how to do this with Google Ads sitelink extensions. Hello. and thanks for joining in. … Read more
There are 2 main factors Tips to increase CTR namely relevance and visibility. Relevance is the match between the ad text and the keywords or queries people type on Google. While visibility is a condition where ads are easy to see and attract the attention of the target audience. Relevance Keyword, The Great Tips to … Read more
In this session, I want to discuss the difference between Conversion by time and Conversion (by Conv. Time) metrics. So, there are 2 metrics that you may know or use only one of them, namely, Conversion. Usually, if we run a campaign on Google Ads whose goal is conversion, of course the matrix or column … Read more
This time I will discuss a topic that is sometimes debated by advertisers. So, some of them say that for Remarketing Google Display Campaign Experiment it should be enough just to use target CPM. And some, including myself, are more likely to use target CPA or Maximize Conversion or bidding that focuses on conversions, which … Read more
what is the definition of duplicate keyword and what is not a duplicate keyword?”. duplicate keyword in google ads. To answer that question, I would like to first give you an idea of what the scenario will be like. For example, here I have 2 campaigns. Let’s say here is: Campaign 1: Ad group 1 … Read more